The business of snowboarding (in the ‘90s) with Justin Jackson

Justin Jackson, co-founder of Transistor, joins me to share the story of how he started a snowboard shop in the late 90s and what, if any, parallels can be drawn to software businesses today.

Brian and Justin's conversation was recorded on October 3, 2022.

Brian's update was recorded on May 6th, 2024.

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Creators and Guests

Brian Casel
Brian Casel
Teaching product skills at | founder @Clarityflow | co-host of
Justin Jackson
Justin Jackson
⚡ Bootstrapping, podcasting, calm companies, business ethics. Co-founder of @transistorfm (podcast hosting).
The business of snowboarding (in the ‘90s) with Justin Jackson
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