Building a Courses Business with a YouTube audience with Kevin Powell

Kevin Powell returns to the show where we talk about the business side of his work as a YouTuber and teacher of front-end development and CSS. 

Brian and Kevin’s conversation was recorded on December 7th, 2023.

  • (00:00) - Building a Courses Business with a YouTube audience with Kevin Powell
  • (01:34) - Kevin's ideal customer journey
  • (03:18) - Using call-to-action cards on YouTube
  • (05:35) - Kevin's channels of revenue
  • (09:23) - Running a Discord community
  • (12:27) - Pricing and course organization
  • (16:53) - Once off vs Memberships
  • (18:54) - Deciding what to create next
  • (20:45) - Kevin's 2024 resolutions

Creators and Guests

Brian Casel
Host
Brian Casel
Teaching product skills at https://t.co/slTlMF8dXh | founder @Clarityflow | co-host of https://t.co/pXrCHLdDwe
Kevin Powell
Guest
Kevin Powell
CSS EvangelistHelping people fall in love with CSS:YT: https://t.co/Zw5FMPLKQz Twitch: https://t.co/2HEmoiM37NCourses: https://t.co/BJIftdUnMN
Building a Courses Business with a YouTube audience with Kevin Powell
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